SilkPennyI know it's a difficult task, but other e-sports have a strong foothold on Twitter. With Twitter, one simply cannot tweet often enough and it should be utilized for a lot more than just standard announcements. Retweeting, promoting teams and events...there are dozens of opportunities a day to boost your profile on Twitter.
I love the idea of expanding your content on YouTube. Players have an almost insatiable appetite for knowledge about the game and its players, so player spotlight interviews, mentoring vids, etc. would be useful and draw more attention to the channel. I guess I see the current channel being used as a repository for past content, which is awesome, but I feel it could be so much more.
Couldn't agree more with you both counts. We had been experimenting with tweeting our more than just our events, but definitely didn't stay the course on that front.
The run up to matchmaking is an exciting time and it would be great to see competitive sites like teamfortress.tv, comp.tf, etc. poised with some fresh content.
Any creation of content beyond what we are already putting out will require new volunteers to join our staff.
So if you have ideas and/or skills feel free to start a dialogue here!